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Man, video sessions are totally the new blogs, which were the new ‘zines. Used to be way back in the day (say the 80s and 90s), trying your hand at amateur music writing and hanging out with your favorite bands required putting some work into a fanzine, printing it up, and passing it around. Yeah, we were all dorks. Then blogs made it easy, and everyone started writing about bands and even shared their music, cutting out the middle man. Now it seems everyone wants to do a quirky video session, cuz video’s the new mp3. Welcome to your Black Cab Sessions and La Blogotheque. And that concludes our lesson today on the obvious evolution of amateur music criticism. But now more professional music publications and outlets have gotten into the mix! Local UT student-run KVRX exists somewhere in the middle of that miasma - both pros at production and running a radio station, but decided amateurs in some of that crap that scrawls across the frequency late at night. Really, we love that you guys are stoned off your ass at 2:00am in the booth, but just spin some damn records already. (It’s still better than listening to KUT’s new “Undercurrents” syndication, though).
Anyway, the KVRX Local Live clan has started to do some video shoots that they’re calling The Austin Sessions, your typical (these days, anyway) put a band in a weird place and make them play kind of thing. Kinda like the ill-fated KUT and Super Alright “Retread Sessions” that was cool for all of the about 2 seconds it lasted. We’re impressed by what the KVRX kids have put together though, especially since Local Live is well established for showcasing some of the best Austin talent before they start getting any real attention. They’ve already brought in Wine and Revolution, and we hear they have the Eastern Sea on tap, too. It’s like they’re in our head!!!