Zest of Yore - Quality of Life (SR)
By Franklin Morris • Sep 23rd, 2008 • Category: Sound Reviews |
It wouldn’t surprise me to learn that Zest of Yore has a shrine dedicated to Robert Pollard. The Guided By Voices influence permeates every aspect of their new record Quality Of Life (down to the liner notes - Doug Gillard of GBV produced and played on some of the tracks). There is a difference, however, between a band that is unoriginal and one that simply wears their influences proudly. Zest Of Yore is definitely the latter, taking the best schizophrenic-pop elements of GBV records like Alien Lanes and Isolation Drills, and mixing in their own sweet-voiced, jangley guitar-pop. The result is a sound wholly their own - a sound built on unpredictable melodies and structural weirdness, but one that never strays too far from the traditional rock aesthetic (think of the power pop giants of yesteryear like The Knack, Big Star, The Replacements, and so on).
